Connectors
RBBT Lab in Claude and ChatGPT
What it is
RBBT Lab connects your AI assistant — Claude, by Anthropic, or ChatGPT, by OpenAI — to the RBBT sales seller of your store: the AI that answers your customers on WhatsApp and on your site, presents products, builds carts and hands a conversation to your team when it should. You ask in your own words (“how did the funnel do this week?”) and the assistant reads the brand's data to answer; when you ask, it also operates and configures the seller.
How to connect
In one click, from the directory
- 1. In Claude, open the connectors directory; in ChatGPT, the plugin directory. Find RBBT Lab and choose Connect.
- 2. Sign in with your RBBT platform account (platform.rbbtlab.ai).
- 3. On the consent screen, choose the brand and the access (see below) and select Permitir (Allow).
By URL, as a custom connector
RBBT Lab's address is https://platform.rbbtlab.ai/mcp.
- Claude: Settings → Connectors → Add custom connector, and paste the address.
- ChatGPT: Settings → Apps & Connectors → custom connector (OAuth), and paste the address.
- Claude Code:
claude mcp add --transport http rbbt-lab https://platform.rbbtlab.ai/mcp, then/mcpto sign in.
Each assistant's steps are also on the platform, under Conta (Account).
What the tools read and change
The tools follow the platform's areas:
- Overview: how the brand did over 24 hours, 7 or 30 days; the timeline.
- Conversations: the inbox, a customer's full conversation, message search, what needs a person now; taking over a conversation and handing it back to the AI; escalation.
- Sales: the funnel, the products that reached checkout, a conversation's cart, objections and near misses.
- AI: the seller's persona and switches, pausing and resuming the AI, response time.
- Knowledge: documents, commercial rules, knowledge blocks and the text the seller reads.
- Operations: WhatsApp templates, training, the team.
Reads run without asking. A change applies at once — there is no second confirmation on the platform — and your assistant asks before the changes that cannot be undone by themselves (deleting a template, closing a conversation, changing the configuration). Every change is recorded in your name, with the assistant's name.
RBBT Lab never sends a message to a customer (a person answers, on the Conversas screen) and never handles payments.
The three accesses
- Read: read conversations and metrics.
- Operate: pause and resume the AI, take over and hand back conversations, close conversations.
- Configure: configure the seller — persona, knowledge and rules.
You choose the accesses when you connect. An access only narrows: the assistant never does more than your role in the brand allows, and one connection reaches one brand.
Disconnect
On the platform, under Conta → Agentes conectados (Account → Connected agents), revoke the connection: the assistant's next call is refused. A brand administrator can also turn external agents off for the whole brand, under Conta. A connection lasts up to 45 days; after that, connect again.
Your data
The conversations and metrics the assistant reads reach its provider (Anthropic or OpenAI), under the provider's terms. The brand is the controller of that data. Conversations arrive as they are, including what the consumer wrote. The brand's credentials and secrets are never sent. See the Privacy Policy and the Terms of Use.
Help
Questions and problems: Support.